NEW YORK — The present will go on for a brand new Broadway play after a number of high-profile celebrities rallied to maintain “Ain’t No Mo’” working for not less than one other week.
Hollywood celebrities had been amongst these driving a profitable marketing campaign that noticed this present prolonged previous what was imagined to be closing night time.
Jordan E. Cooper stars as fearless flight attendant Peaches, and he wrote the play.
He shared the excellent news with Thursday night time’s viewers, asserting, “I wish to let you know how highly effective y’all are as a result of now we have been prolonged for one more week.”
Simply days earlier than, Cooper thought it was throughout.
CBS2’s Dave Carlin sat down with him on the Civilian Resort within the Theater District.
“Actually I used to be gazing opening night time flowers once I simply heard a couple of closing discover,” Cooper mentioned.
“How did you get this extension?” Carlin requested.
“It simply wasn’t sitting proper with me. You recognize, I all the time say, I do not thoughts happening, however I do not imagine in happening with no battle, proper? And so I despatched out a name to motion to the communities at giant,” Cooper mentioned.
Cooper began a push on social media. First, the neighborhood responded with folks shopping for tickets. Then some large stars helped out.
“Will Smith and Jada Pinkett Smith purchased out a home for the present, then from there we went to Tyler Perry and Tyler Perry purchased out a home and Shonda Rhimes and Sara Ramirez,” Cooper mentioned. “I am simply so honored and so humbled.”
Cooper began writing performs at 10 years previous in Hearst, Texas. He moved to New York Metropolis, graduated from the New College and, at age 27m grew to become what he is been informed is the youngest Black playwright in Broadway historical past.
Now, extra folks get to see his humorous, provocative play.
“What’s ‘Ain’t No Mo”?” Carlin requested.
“So ‘Ain’t No Mo” is mainly a narrative about if all Black folks in America bought an e mail saying that they’ve to return to Africa, and also you watch all these folks throughout the nation resolve whether or not or not they’re getting on the ultimate aircraft out of America,” Cooper mentioned.
Cooper says because the marketing campaign continues to develop he retains the religion that his present will achieve extra alternatives to fly on Broadway.
Final season, the same grassroots marketing campaign prolonged the run of the revival of “for coloured women who’ve thought of suicide/when the rainbow is enuf.”
